Bachelor of Business in International Marketing (Add-on)
Course Description
This course is very popular with international Erasmus students who wish to avail of the opportunity to spend either one or two semesters studying in Ireland. It attracts students from all over Europe who wish to improve their core business skills through the medium of English. This programme is offered in co-operation with Technical Universities in non-English speaking EU countries. The aims of this course are to provide our European student with the following:
(a) Functional competence in English and the ability to use English in business and marketing scenarios.
(b) Knowledge of the market and business practices in another EU country.
(c) Additional knowledge of and insight into marketing.
(d) The confidence to function in a marketing capacity in an organisation which utilises English.
Spanish Erasmus Students taking part in Sligo St Patricks Day parade.
Key Skills
- Ability to work in multi-cultural teams
- Communication and interpersonal skills
- Core business/marketing skills
- Market research
- Linguistic and life skills
What You’ll Study
BBS in International Marketing
Career Opportunities
Graduates can find rewarding careers, nationally and internationally, in a wide variety of marketing, sale, promotions and international trade positions.
Award
Bachelor of Business in International Marketing, Level 7
Duration
One-year full time.
However international students may avail of the option to study one semester and obtain 30 ECTS credits.
Minimum Entry Requirements
Equivilent Level 6 programme, with 120 ECTS credits plus proficiency in English.
Add-on Information Sheet 2012 13
Click here to Apply Now
For More Information
Contact the Head of Department of Marketing, Tourism and Leisure,
Ann Higgins
071 9137220
or
